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QuickTime Player

QuickTime is a multimedia framework developed by Apple Inc., capable of handling various formats of digital video, media clips, sound, text, animation, music, and interactive panoramic images. It is available for Mac OS (Mac OS 9, 8, 7, etc.), Mac OS X and Microsoft Windows operating systems.

Some other free player applications that rely on the QuickTime framework provide features not available in the basic QuickTime Player. Any application can be written to access features provided by the QuickTime framework.

The latest version of QuickTime is QuickTime 7 Player, which takes advantage of the latest video compression technology. It's called H.264, and it's an important new industry standard that's quickly garnered widespread support. Chosen as the industry-standard codec for 3GPP (mobile multimedia), MPEG-4 HD-DVD and Blu-ray, H.264 represents the next generation of video for everything from mobile multimedia to high-definition playback.

You also have the option of using the Player's new audio and video playback controls. With them, you can easily adjust balance and volume or make changes to bass and treble response. If you're running Mac OS X Tiger or later with a capable video card, you can adjust brightness, color, contrast and tint with sliders in the same control palette, too.

When you use QuickTime 7 Player, you're assured of a truly rich multimedia experience, enjoy yourself from now on.

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